translation • transcription • interpreting • conference & multimedia services

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advertising & PR

ALS International and its corporate affiliates have, almost from its inception worked in the area of advertising and public relations.

The types of projects that we have performed include single-language brochures for commercial enterprises, multi-language pamphlets for consumers and the lay public, copywriting and/or translation of spot pieces and print ads and the translation into multiple languages for simultaneous release of important, sometimes highly confidential, press releases. Perhaps the best way to get a sample of our work in this area is to outline for you some specific case studies of client needs that we have addressed successfully over the years.


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notable advertising projects

ADVERTISING & PR

A large advertising company came to us to perform a very sensitive, multilanguage website localization for a major American auto manufacturer.

Working closely with the advertising company, ALS translated, transcreated and localized this website under tight time pressure. In particular, we overcame some formidable graphic design problems and were able to create a product that satisfied both the advertising company and the auto manufacturer. In fact, they tested our language in several focus groups and the website translations were received very favorably.

A major retail clothing chain wanted to produce voice overs in Spanish and Japanese for an international stock offering.

We transcribed, translated, edited and adapted the English language videos for Spanish and Japanese audiences. ALS also advised the client on the choice of appropriate voice talent. The client heeded our advice and the campaign was well-received.

A large bank needed a reliable company to translate a large advertising campaign that included, among other things, brochures, posters and legal forms.

During the course of two years, we provided dozens of translations and ancillary services including consultations with their legal department, and culturally-appropriate advice on graphic design and typesetting/DTP. The project was completed on time and rolled out as part of a national campaign to reach new customers in the US Hispanic community.
 
FEATURES
Currency Conversion - ALS offers one of the internet's only currency converters including historical data which is available as a free tool for you!
Free Translation - ALS now offers free translation of selected text into Chinese.
Job Opportunities - ALS provides equal employment opportunities for qualified persons.
Language Spotlight - ALS highlights linguistic information and special offers for a different language.
Poetry Corner - ALS includes resources to poetry as it represents one of the most difficult forms of translation as well as one of the most interesting uses of language.
 

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FOR MORE INFORMATION CALL:
1-800-322-0284

outside North America email:
sales@alsintl.com